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01 — SUBSERVICE

Prototyping

Clickable Figma prototypes that validate flows with real users and win stakeholder sign-off before a line of code.

02 — INTRO

Test the product before it exists.

The most expensive sentence in software is "we'll fix it after launch." A change that costs an hour in Figma costs a sprint in code and a quarter in production. Prototyping moves the mistakes to where they're cheap: a clickable prototype looks and behaves like the finished product, so users can attempt real tasks and stakeholders can react to the real thing, before engineering commits.

We prototype at the fidelity the decision needs, quick greyscale flows to settle structure, pixel-faithful interactive builds to test detail and win sign-off. Watching five users attempt tasks on a prototype reliably answers the arguments that meetings can't. Investors and boards respond to them too: a prototype demonstrates a product where a deck only describes one. Every prototype is built on component logic that flows straight into the design system, so nothing is throwaway.

Prototyping visual
IMG 02 — PROTOTYPING

03 — WHAT'S INCLUDED

What's included

  • Clickable Figma prototypes

    Flows that look and feel like the finished product.

  • Fidelity to purpose

    Greyscale for structure, high fidelity for sign-off.

  • User validation

    Task-based tests with recordings and findings.

  • Stakeholder demos

    The version of the argument that ends the meeting.

  • Component logic

    Prototype components flow into the design system.

  • Findings report

    What to change before build, prioritised.

04 — PROCESS

Process

  1. 01

    Scope

    Which flows, which decisions.

  2. 02

    Build

    Prototype at the right fidelity.

  3. 03

    Test

    Users attempt real tasks.

  4. 04

    Iterate

    Fix in Figma, not in code.

  5. 05

    Commit

    Validated flows to build.

05 — RELATED CASE STUDIES

Related case studies

CASE 03

Calder & Lam Consulting

Brand identity & client portal

MarketingUX/UI

Website enquiries up 120%

View Case Study

06 — FAQ

FAQ

How fast can we have a prototype?

A core-flow clickable prototype typically takes 1 to 3 weeks depending on fidelity and screens.

Is prototype work wasted once we build?

No. Prototypes are built on the same components that become the design system, so the work carries straight into production design.

Can we use it to raise funding?

Clients regularly do. A realistic prototype demonstrates the product in a way slides can't.

START

Got an idea? Let's build it together.

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