CASE 06 — CASE STUDY
Ember & Oak Coffee
Brand film & monthly content engine
03 — RESULTS
4.2xSocial reach
-33%Cost per engagement
52Weeks of content / year
The Challenge
A strong product with no content pipeline: sporadic posts, no video, and paid campaigns reusing year-old photography.
Our Solution
One brand film to set the tone, then a monthly content package: short-form video, photography and copy, distributed and promoted by our marketing team on one calendar.
The Outcome
Social reach up 4.2x in six months. Cost per engagement down 33%. The brand now publishes on a fixed weekly rhythm.
We stopped arguing about what to post. The calendar exists, the film runs, and sales follow it.